I'm surprised about the "What is my donation doing?" section, because my experience is that most nontechnical nonprofits suck at this too. (Unless they have a very specific "your $50 donation buys a family a cow"-type marketing model, but those tend to be pretty misleading: https://blog.givewell.org/2009/11/05/donor-illusions/)
Many nonprofits have overhead like 80% (salary cost, management bonuses, marketing). Direct expense accountability is their cryptonite, and they will do everything to obfuscate it!
OK except there are +1 million non-profits.. so you enthusiastically characterize "many" .. what about the long tail? What about uniquely effective? A large number of economic jurisdictions worldwide have no such thing. Why the rush to paint all non-profits with a single brush?
Non-profits similarly have a problem that also hounds for-profits: Fundraising as a separate activity detracts from the primary mission, and balancing between the two is a struggle.
As someone working on a tech nonprofit right now, I find a ton of value in your post and really appreciate the time you took to elucidate the minutiae of seeking funding from qualified donors. Thank you.
The more basic solution is for the non-profit to just add the info. Grab a squarespace template and just type in the info.
If anything, someone should just make an AI that sucks in all the things she mentioned and add it to the NPO's pages. As she mentioned, most NPO work is just marketing and fundraising, and hopefully a little bit of doing some of the work you started it for.
Yeah sounds like those SaaSes have a broken funnel/aren't doing a good job, because customers are still annoyed. Being second to market doesn't mean you can't be best!
> If anything, someone should just make an AI that sucks in all the things she mentioned and add it to the NPO's pages. As she mentioned, most NPO work is just marketing and fundraising, and hopefully a little bit of doing some of the work you started it for.
Mitchell is definitely a he, but yeah it sounds like most people don't want to do the marketing and fundraising, and I don't think AI is ready to take that on quite yet.
He notes specifically about how interacting with humans is a valuable part of the experience, sounds like they need better automated management/coralling of existing resources, not necessarily AI.