I kind of suspect Amazon knew this when they were making it.
Remember their free-publicity drones segment on 60 minutes that made Amazon Prime go apeshit right before Black Friday? They've got a very clever marketing department.
Furthermore, this is exactly the kind of thing that would
(a) Drive traffic that otherwise wouldn't care to a promo for a video about another goddamn smartphone
(b) Convince whoever watches it, even if purely for entertainment value, that this is a totally different phone and worth paying attention to (like the opposite of when I keep ignoring Samsung or whoever's "THE NEXT BIG THING" every two months...yeah, whatever, the screen is a different size or something)
If they just announced "we're making a smartphone guys - here's a video!" it wouldn't be nearly as huge. I wouldn't be surprised if this gets on the front page of reddit purely because it's hilarious when you misinterpret it.
Remember their free-publicity drones segment on 60 minutes that made Amazon Prime go apeshit right before Black Friday? They've got a very clever marketing department.
Furthermore, this is exactly the kind of thing that would
(a) Drive traffic that otherwise wouldn't care to a promo for a video about another goddamn smartphone
(b) Convince whoever watches it, even if purely for entertainment value, that this is a totally different phone and worth paying attention to (like the opposite of when I keep ignoring Samsung or whoever's "THE NEXT BIG THING" every two months...yeah, whatever, the screen is a different size or something)
If they just announced "we're making a smartphone guys - here's a video!" it wouldn't be nearly as huge. I wouldn't be surprised if this gets on the front page of reddit purely because it's hilarious when you misinterpret it.
Hell, worked on me.