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It's quite simple.

Rice and Eich are not directly useful and their dismissal would have no effect on the protestors, so there is almost zero sacrifice. There is no sacrifice necessary on behalf of the protestors.

Dropping AWS on the other hand could be difficult and expensive for many, so protesting AWS requires either hypocrisy or sacrifice.



>Rice and Eich are not directly useful and their dismissal would have no effect on the protestors, so there is almost zero sacrifice. There is no sacrifice necessary on behalf of the protestors.

And yet getting them fired has the impact of dissuading similar behavior. If you're a protestor why wouldn't you go for the low-hanging no-cost some-benefit moves?

>Dropping AWS on the other hand could be difficult and expensive for many, so protesting AWS requires either hypocrisy or sacrifice.

So the protestors have prioritized lower cost moves over higher cost moves. Sounds rational.


While I personally think Eich shouldn't have been CEO, you sum up Internet protests nicely: People will scream and moan, but only a fraction of those people would continue to do so if it required they actually do anything--even something as simple as moderate physical exertion.


Why wouldn't people take action which has even a small percentage of success when it requires negligible effort and little time? It seems utterly rational to me.

Likewise, moderate physical exertion (read: effort and time) for a low percentage play is a more dubious proposition. There's a fixed amount of time in a day and you simply can't get more of it; you can only optimize.

I'm not saying people don't jump on bandwagons or whatever. I think outrage & anger are in some sense addictive and cyclical on their own. (Whether they are "legitimate" in any given case is orthogonal IMO.) And I'm sort of with you in spirit, as I gather you're basically criticizing slacktivism.

But if you're trying to set a bar for "real" activism, it's best to keep the above in mind, particularly when people feel otherwise disempowered.




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