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If they care about Jobs it is because Jobs was a larger than life figure who was turned into a celebrity. Otherwise they wouldn't really care about Jobs either.

Same with Walt Disney. (Of course he had a TV show..)

In the case of Ray Croc there was Harry Sonnenborn who was given credit (in the business press but not the popular press) as being the financial brains behind McDonalds. But most "normals" have never heard of him. Have you? (Not a challenge just curious..)

In the case of Ray Croc that was another story of business celebrity that made it main stream. Otherwise at McDonalds all anyone would care about is the food, right?

I guess my point is that (some) people get jealous when someone else has something they don't have. In the case of Woz he has money but he is jealous of the fame that Jobs has (over his fame which of course is considerable, right?). If Jobs wasn't so over the top idealized Woz wouldn't say as much is my speculation.

Of course not everyone wants that fame some people are perfectly happy not being noticed and letting someone else get all the attention. Even if that attention isn't deserved.

All this is a matter of degree of course.

[1] http://en.wikipedia.org/wiki/Harry_J._Sonneborn



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