So how can we get across that it is that much more complex than many people think? I considered explaining that it is like asking an interior designer to design your kitchen, or any other room in your house so that it is completely unique to you and that you're not buying Ikea flat pack furniture and putting it sporadically around your house.
Prototypical freelance gig: please use Ikea furniture, our budget is not large. Just change the height of that table from 3ft to 2.75ft. Also, please make it fit in this room that's too small for it. Stack this Ikea couch on top of it, but leave room for another chair that my uncle built in the 80s.