Interesting article, but tangentially (heh) ... if anyone wants to get into the "DollarSockClub" business with me, I'm so effing tired of buying packs of expensive socks.
Is it really that hard to source and deliver quality socks at a reasonable price?
My good sir, you know that retailers strive to maximize dollar-per-square-foot. As such, the inventory changes to squeeze more money from folks like me who come back a year later and can't figure out why the hell the Puritan socks they had last year are no longer on the shelf.
I just want someone to offer me a product that I like and deliver that same great product to me for 20 years. Won't someone take my money?
I still don't understand why people needs underwear, tshirts and socks delivered on a schedule. Personally I buy these items maybe once a year or every other year because they just last.
Maybe they use them harder than you do. Maybe they own fewer pairs of socks so they rotate more often and wear out quickly. Maybe they are picker about the condition of their clothes than you are. Anyway the "manpacks" are on a 3-month schedule, so just divide your annual needs by 4 and sign up :)
Is it really that hard to source and deliver quality socks at a reasonable price?
Maybe it is.