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>iPhone Pocket

That has got to be a joke. It's like they're mocking their customers. I can't stop laughing at the sight of the guy they somehow convinced to model this thing in their promotional photo.





It's a trendy fashion item for a particular subset of rich fashion people, which is not most people. It makes total sense in that context. It doesn't really need to make sense to everybody else.

>The design drew inspiration from the concept of “a piece of cloth”

Someone somewhere is taking the mick. I honestly would never be able to see a guy the same way again if I saw him wearing one of these.


They're referring to A-POC https://www.moma.org/collection/works/100361 In any case, these were sold in 10 Apple Stores worldwide, and only a single US store. They were aimed at an Asian audience, as far as I understand.

I don’t get the extreme negative reaction here and elsewhere. It’s not for me either, but I also don’t think it looks ridiculous – it just a little bag. There’s a pretty hard limit on how crazy that can look. It’s like the detractors aren’t aware or accepting that there are people with different tastes in the world. Why not just say “it’s not for me”?

The pocket sold out worldwide and made headlines everywhere. Sounds like a success to me.

It’s not for me either but fashion is as fashion does.




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