I remember paging through the IKEA catalog and OTTO clothing catalog at my grandparents house in the summer. We were bored. I think this is just nostalgia. Today even if there was a print version, it wouldn't mean the same to people as it did back then. There's so much more stuff competing for your attention online all the time.
Not just online. My nieces have at least 100x more physical toys than we had with my brother. I saw similar things with all of my friends with kids. Way more toys. Even in those families who are strongly anti consumerists.
