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One thing to call out is that costco.com and in-person have different offerings (& prices) -- but you probably know that already.

I just dusted off my spreadsheet, and it's not as complete as I'd like it to be. I didn't normalize everything but did have many of the staples like milk and eggs normalized; some products had multiple units (eg, "bananas - each" vs "bananas - pound"); and a lot of my comparisons were done based on the store (eg, I was often comparing "Potatoes - 20#" at Costco but "Potatoes - 5#" at Target over time).

Anyway, Costco didn't always win, but in my experience, they frequently did -- $5 peanut butter @ Costco vs $7.74 @ Target based on whatever size and brand I got, which is interesting because Costco doesn't have "generic" PB, whereas Target has much cheaper Market Pantry, and I tried to opt for that.



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