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I think it is also a consideration that more technically inclined users are more likely to spend time tailoring their experience in this way.

Technical users also likely have specific sites (namely documentation) that they wish to bump in their results where other professions might not.

I'm not disagreeing with your point, just offering some thoughts of my own.



I think it’s more word of mouth because many professions use the Internet and could surely make use of site preferences.

To be honest, I’ve only heard of Kagi on HN and nowhere in any of my friend groups.




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