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> I noticed you were searching for shoes the other day, so here's a Nike ad

That's not native advertising. Native advertising is when you write an article about a subject just to shill a product.

On YouTube it's somebody saying they've been using Ground News to do research for the video, or that security it's important, then transitioning to a NordVPN ad. You're looking up to somebody for information, but then they turn into a psychopath for 2 minutes to push vitamin supplements when they damn well know you can just eat better instead.



Ah, my mistake! I didn't realize "native advertising" was a term of art.




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