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The problem isn't just bad ads, it's ad targeting. Bad advertisers love targeting because it does surveillance work for them, at scale. If Google did not offer targeted advertising, bad advertising would be far less effective and easier to spot. In fact, we know this because after Apple turned ad tracking IDs into an opt-in affair, iPhone users suddenly stopped falling for scams as often.

> especially when platforms can claim article 243 to prevent any litigation against them

CDA Section 230 (or just "CDA 230"), and this actually isn't the reason why platforms get away with this shit. All CDA 230 says is that moderating your platform doesn't mean you're liable for defamation that you miss. This is because of a prior court case that litigated the opposite. The Wolf of Wall Street[0] sued two online services for not taking down speech he wanted to censor. One of them was ruled as not liable because they didn't take down anything; the other was ruled as liable because they took down something.

So taking away CDA 230 would do is turn every forum more moderated than 4chan into a censorship hellscape as rich people perpetually demanded any speech they didn't like be taken down, or worse, sued companies into oblivion for hosting your own speech. You would not be able to sue Google because they served you a fake Elon Musk crypto grift ad any more than you already are able to.

What you really want is to copypaste EU GDPR into US law. This would make ad targeting illegal, which thus would make scam advertising ineffective, because scams rely on surveillance in order to scale.

[0] As in, the guy the movie was about



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