It’s a cryptocurrency marketing campaign. The people pushing the term all got their money from cryptocurrency speculators, the apps being promoted all require cryptocurrency payments, and they share the similar poor technical and economic understanding of the fields they’re trying to enter.
That doesn’t mean I love the way that Facebook influences the world – quite the opposite, but that means I have even less tolerance for people hawking get rich quick scams as the solution since they’re distracting attention and resources away from things which can possibly work. It’s similar to how cryptocurrency salespeople talk about “the unbanked” as if the solution to that problem is to make a bunch of rich people in the developed world even richer in the hopes that they’ll share some of that largesse.
That doesn’t mean I love the way that Facebook influences the world – quite the opposite, but that means I have even less tolerance for people hawking get rich quick scams as the solution since they’re distracting attention and resources away from things which can possibly work. It’s similar to how cryptocurrency salespeople talk about “the unbanked” as if the solution to that problem is to make a bunch of rich people in the developed world even richer in the hopes that they’ll share some of that largesse.