It's easy to shoot yourself in the foot with Shopify dev, especially since many merchants are non-technical and there are an unlimited number of very cheap Shopify "dev" shops that will paste anything you want into your theme with no regard for bloat.
Many people running brands, either professional digital marketers or small business owners, have absolutely no concept of page weight. I continually fight battles about this with the various ecomm brands my employer owns, and yet when a marketer updates the home page content somehow we still wind up with 20 MB above-the-fold autoplay movie files.
Many people running brands, either professional digital marketers or small business owners, have absolutely no concept of page weight. I continually fight battles about this with the various ecomm brands my employer owns, and yet when a marketer updates the home page content somehow we still wind up with 20 MB above-the-fold autoplay movie files.