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Congrats on the IPO - Amplitude is a great product and the team behind it seems genuinely awesome.

I had a question about your view on the enterprise software sales process? Currently I am avoiding upgrading from the free tier of Amplitude due to fatigue with negotiations - the whole "contact us for higher volumes model" is a bit exhausting.

As someone who does this pricing model, I wanted to ask if you think it's optimal? Have you ever considered making your volume discounts transparent and allowing users to quickly understand how Amplitude pricing will work at scale? Are you just going along with the crowd on opaque pricing or do you genuinely think it's a better model?

Appreciate your thoughts!



Thanks for the feedback. Yeah, it's not ideal today, particularly for companies in your situation. The problem is we're applying the same GTM motion across everything. It works very well for the enterprise but to your point a heavy sales approach doesn't make sense for SMB. We're going to be making some changes here to improve it in 2022 and break out how we organize our SMB business from the other parts.

Can you send me a note at spenser@amplitude.com with your thoughts on what you'd like to see? Thanks!




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