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The mobile site is kinda cute but a mess in terms of usability:
I was commenting on ShakeShack's mobile website being nice from the perspective of a consumer, not from the technological implementation (I do not have experience coding in that domain). Do you have an example of a well designed mobile web site that implements best practices? I can only think of Basecamp's mobile project management site.
To enjoy the full website you need Flash 9 or greater. Please visit this website using a web browser with Flash 9 or greater installed. DOWNLOAD IT HERE.
no comment
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The mobile site is kinda cute but a mess in terms of usability:
On http://shakeshack.com/mobile/menu/ links are not marked.
On http://shakeshack.com/mobile/locations/ everything looks like a link.
On eg http://shakeshack.com/mobile/menu/citifield.php the categories are not divided well, it is not clear where the category "text icons" belong to.
http://shakeshack.com/mobile/shackfans/ is serving huge (multiple hundreds of kilobytes) photos.
I would not call that a good example. The idea and structure is good(!) but execution is not so great.