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As someone with technical knowledge and no purchasing power, I dislike talking to salespeople and technical people. I just want the name of a product that I can recommend to my boss. I want that datasheet.

I recently tried to recommend a great product to my boss. I had used it in a past job, and I knew what company made it, but I had no idea what the actual product was called. I didn't want to waste my boss's time, so I tried to do the research on my own and figure out what specific product I was looking for.

Their website wasn't very helpful, it was filled with generic product names and an amalgamation of SEO-friendly keywords and the word "solution". I emailed them to find out which product I was looking for, and next thing I knew I was on a sales call. Then I was on a sales conference call. Then they popped in for a sales meeting, even though I never told them my company's address.

I came away with a vague idea that their products were both nameless and probably very good. I explained it all to my boss; he took a pass.

I could've saved everyone a lot of time if I just had that comprehensive datasheet.



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