Chip design guru Jim Keller told me this was one of his favorite books (and highly influenced his business approach) when I interviewed him last year. https://fortune.com/longform/microchip-designer-jim-keller-i...

@apress Love hearing these stories, thanks for sharing!

BTW, great profile piece on Keller and impressive portfolio of articles on Fortune.

Second this. I first heard about this book in a comment on HN a few years ago (can't find it at the moment to link), and happily pay it forward whenever I can.

Easily in my top 10 list of books!