And cookie popups are now part of any corporate general counsel's requirements if you're even running first-party cookies and/or any kind of analytics, regardless of third-party-cookie changes. They're not going anywhere.
I disagree. There is are many knowledgeable people out there that spend their time looking at the requirements of GDPR etc. and how those relate to cookies. If you can be properly advised that the kind of cookies you use aren't contravening the various privacy directives, it won't be long until they disapear.
