They hardly made any money. That's only 4 dollars per resident. That's ridiculous. I'd rather they just tax me another 10 dollars than give away my information without consent.
Nitpick: the comparison should be to the number of residents that get an official state ID through the DMV, not drivers, and the former is a lot closer to the total >15-year-old population than drivers would be.
(At least, if Florida is like a typical state DMV, which issues the state ID cards that may or may not have a driving endorsement.)
Could you give me your past addresses, dob, any names you've had, ...?
Also, numerous states (I assume Florida is one of them) are hell bent on "real id" laws to control access to the polls, so essentially this is a "we will sell your data unless you choose not to vote".
It also ignores that total impracticality of relying on public transport in many parts of the US - it's frequently not available at all, frequently delayed even when it is present, and is often absurdly slow (like 15-20 minute drives becoming more than an hour), and can be extremely expensive.
