Apple attribute $10 ( or $20 I can't remember ) per Unit ( iPhone, iPad and Mac ) into Services for macOS, iOS, iPadOS, and Apple Map.
There is roughly $10 per user paid to Apple ( iPhone, iPad, Mac ) for using Google as default search engine. Last estimate were $9B. Before you ask the Active User and $9B don't align, Keep in mind this is users excluding China, where Google is not available.
And App Store purchase, that is the 30% cut Apple received.
These three item likely combined to be 80%+ of Apple Services Revenue. The rest are iCloud, Apple TV, Apple Music, Apple Card etc..
There is roughly $10 per user paid to Apple ( iPhone, iPad, Mac ) for using Google as default search engine. Last estimate were $9B. Before you ask the Active User and $9B don't align, Keep in mind this is users excluding China, where Google is not available.
And App Store purchase, that is the 30% cut Apple received.
These three item likely combined to be 80%+ of Apple Services Revenue. The rest are iCloud, Apple TV, Apple Music, Apple Card etc..