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Humans are wired to seek validation.

Consumption of media that expresses resonant emotions is to a degree validating.

However expressing and understanding myself and seeing myself emotionally and intellectually understood by peers is validation on another deeper level. The composition and writing of text has been shown to excite other areas of the brain than simple speech (there is a whole school on writing therapy).

There is always going to be a need for an immediate way to consuming and reacting. That market is served by twitter and snap-chat. Then there is the need for longer, carefully considered deeper thought. Thought where emotions have been deliberately moderated to provide breathing space for facts.

Video may provide more bits per second and via the eyes is more directly wired to our decision system. But the emotional space is already take by twitter and snapchat. The deliberation space is taken by text. It is not clear to me video will grow beyond a extended snapchat.



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