I see a lot of friend-endorsed adverts which they might not find appropriate (Friend A likes Hooters! etc.). I'm surprised the settlement doesn't allow for a way to show (and reject) which brands you follow might use your name. The adverts people might get featuring you are pretty much a mystery.

I'm surprised the article doesn't mention INQ - there've been rumours around a possible linkup there for a while.

If they're at 30+ staff, they've managed to keep hosting to a pretty small chunk of total budget.

Original image plus two (or more) scaled thumbnails. Also, I don't think they're doing any reuse (upload the same pin for 2 different S3 objects of the same image). 5.3Mb / object is still really high though.

Wow, if they are not doing any reuse that really really dumb. I can't back this up, but would have thought at least 50% of all pins are repins.... if that 410TB figure is correct, this oversight is costing them $18k a month. It would be simple to have a separate asset id and pin id...

I'm really struggling to find a cheap solution to this. So many metrics services seem to be based around conversion to a sale. For ad-supported sites, you need pretty huge numbers to turn revenue, and then you're priced straight out of these kind of products.

Note that you don't have to report everything - use a sampling rate. On first deployment I have a sampling rate of 100% (ie all sessions are reported) and then decrease the sampling rate as the user base increases.

Google analytics is for you, friend

Yep. It'll run within a Webkit frame on Mobile.

FTA: "if a mobile app requires installation, they will be sent to download the app from the App Store or Google Play".

This would lead me to believe it is going to run like some existing iOS apps, such as Bejeweled 2. If you click that menu item from the Facebook iOS app, it will launch the Bejeweled application instead of running inside any FB container.

Performance would then be similar to a native app or similar to running on the mobile browser?

If I remember correctly, iOS Mobile Safari performance is significantly worse within App Store Apps, possibly a deliberate restriction.

Mobile Safari performance is absolutely worse than a native app. That is why I'd like to know how the HTML5 apps running within a webkit frame in the FB app will perform. If the answer is similar to a native app it would allow HTML5 apps to 'code once and deploy everywhere' within FB's apps. Which would be f%$&ing amazing.

I suspect however the answer is that they'll perform simliar to Mobile Safari, which as others have mentioned has some pretty severe limitations for all but the simplest HTML5 apps.

Is anyone else surprised at how many rounds of closures Google seem to announce? I'm not sure why these were kept through the previous 2 culls.

Looks like a great space, and Omaha is a fantastic city!

Thanks!!! After 3 years it is a great place to call our own. And Omaha is a great city. We are so happy to be apart of all the exciting startup activity in Omaha.

Where in the world are you located? If you are around Omaha, will you be at the Silicon Prairie News Birthday Party today.