1) sufficiently long track record of reliability (I might consider Ford and Rivian now)
2) free remote start and unlock
3) camera recordings - how is this not standard in all cars by now?
4) not having to buy via dealership (this is worth a lot to me). Bought a Tesla on my couch in 15 minutes and picking it up took 15 minutes. Dealerships take hours and hours, and try to upsell you.
5) $35k to $40k price point - if BYD were to come to America, I would drop Tesla in a heartbeat
The camera recordings thing to me BLOWS MY MIND! Also for competitors such as Volvo -- only finally having a functional user experience for apple or google. They are years behind on the trivial matters (that people care about).
I don't think Ford is in the running.
FSD is pretty sweet especially compared to volvo's woefully poor autopilot efforts.
Government regulations around fuel efficiency per size of vehicle as well as crash test safety as well as materials.
People universally seem to dislike the size increase in vehicles, but this was due largely to magical requirements for fuel efficiency standards. The obvious result was putting smaller engines in larger cars and adding a turbo.
On the complexity side of things, cramming the safety gear into the car while also getting maximal efficiency and keeping costs low meant some rather terrible design choices from a repairability perspective.
All that said, I do love the safety requirements. I got hit by a Ford F150 in a Miata and walked away perfectly fine.
Agreed on the safety. I can't tell how safe a car is by looking at it, so I'm all for government minimums in that area.
I'm not convinced CAFE is the way to go for fuel efficiency. The obvious thing to do is put some kind of levy on the expected total emissions of the vehicle over its lifetime, regardless of size, which would encourage people to buy cars no larger than their needs dictate. The current system seems inefficient.
What I find interesting is that there appears to be no way to view the live video on a set of goggles for the camera operator, or the director. At least, it's not mentioned in the link above.
Also, it seems like Apple must have contributed to Blackmagic's investment in this product, right? There are ~300k Vision Pros, so maybe Blackmagic will sell a couple hundred of these units? Without Apple's involvement, how could they have justified the investment in hardware and the new version of Resolve?
My background was in film where I also worked on stereo for certain big projects. I know some anti-Apple folk will criticize my comments below so I want to be clear I’m talking about 3D video specifically.
I think it’s a bet on the future. Even though Apple aren’t high volume, they’ve dramatically shifted the professional stereo video landscape more than anything else in the last decade.
This is everything from bringing full resolution stereo videos for home viewing , to making a seemingly standardized format for 180 videos. Even if the latter is just restricted to their platform.
If I was BMD, I’d be seeing how everyone else is now following Apple in this specific area. Even though Meta were first, they’re undeniably also following Apple in some key areas. Same with Android XR. You can just look at their software releases/announcements over the last year as evidence.
If DaVinci can output to a range of formats, then it reduces the issue of it being apple specific. It’s a bet that they’ll be effectively the only professional game in town when all the brands (Apple, meta, Google) want to start driving content.
Beyond that, I don’t think the outlay for hardware is that high. It’s largely based off the Cine 17k, so most of the investment is amortized there.
Also even beyond the VR space, there’s the market for immersive experiences like projection events, the Vegas sphere, theme parks etc…
You also benefit from people who are bleeding edge either staying in, or entering, the backmagic ecosystem. I read through the comments and most people are focused on the cameras. I know the blackmagic folks from back in the day, been to their lab etc, if you know them they're all about "the blackmagic look" and their thought (at least in the start) is they just need people to fall in love with the profile of their imaging, and they will be stuck in the ecosystem. Anyone I know who shoots BM is obsessed with their IQ.
> I think it’s a bet on the future. Even though Apple aren’t high volume, they’ve dramatically shifted the professional stereo video landscape more than anything else in the last decade.
> This is everything from bringing full resolution stereo videos for home viewing , to making a seemingly standardized format for 180 videos. Even if the latter is just restricted to their platform.
I'd assume Porn already achieved all of the above. The format seem to have mostly settled, and the volume produced are relevant.
Apple might succeed in the "not first but best" approach, but do they have that much of an impact on the landscape right now ? In particular while this camera is marketed toward AVP movies, Apple being an early partner and probably footing the bill for most of it, is a weaker signal than BlackMagic doing it on its own as a forward investment.
- Purchased Content will generally remain available for you to download, redownload, or otherwise access from Apple. Though it is unlikely, subsequent to your purchase, Content may be removed from the Services and become unavailable for further download or access from Apple (for instance, because Apple loses its right from the Content provider to make it available). To ensure your ability to continue enjoying Content, we encourage you to download all purchased Content to a device in your possession and to back it up.
Sure, that’s why it’s not outright illegal for them to do this.
But that doesn’t mean it makes any sense economically. I’m much less likely to buy a movie (as opposed to renting it) that way, for example.
And redownloading after moving does work for some types of content (e.g. books on Amazon, I believe music for Apple etc.), so it’s really just a matter of a lack of urgency to negotiate this.
What are these features that tie people to Teslas that the competition is unable to deliver on?